Digital Media Specialist Job at Guernsey - Engineers/Architects/Consultants, Oklahoma City, OK

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  • Guernsey - Engineers/Architects/Consultants
  • Oklahoma City, OK

Job Description

Job Details

Description

Key Responsibilities

Social Media Management And Strategy

  • Develop and implement a social media strategy aligned with company goals.
  • Manage daily social media activities, including creating, scheduling, and publishing

content across LinkedIn, Instagram, Twitter, and Facebook using platforms like Sprout

Social, and Hootsuite.

  • Ensure brand consistency and storytelling excellence in posts, videos, and graphics.

Content Creation & Engagement

  • Create compelling and visually engaging content, including graphics, videos, and

written posts.

  • Collaborate with internal teams to showcase projects.
  • Film and edit short-form videos for promotional campaigns and internal branding.
  • Capture and curate high-quality photos and videos of company events, projects, and

employee highlights.

  • Monitor industry trends and competitor activity to inform strategy.

Engagement & Analytics

  • Monitor engagement, respond to comments/messages, and build Guernsey’s online

community.

  • Track social media analytics and generate insights to refine and optimize content

strategies.

  • Collaborate with internal teams to amplify project successes.
  • Generate monthly reports on engagement, reach, and overall performance.
  • Provide insights and recommendations for improvement based on data.

Marketing Support

  • Assist with developing marketing materials and digital campaigns.
  • Support content planning for special events, tradeshows, and corporate initiatives.
  • Support other marketing initiatives as needed.

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